A different point of view on naming a company
An old quote dug up from the Inc archives:
‘Which brings us to a simple truth: deciding what to name your company is more important to your success than anything else you’re going to do, except, of course, deciding whatever it is that you actually intend to sell (not that the two need be related).’
I’ve got the latter part down, but coming up with a name I like is just not happening.
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